The complete professional record.
UI/UX, brand identity, motion design.
Brand-to-URL · Identity · Product · Code
Brand & Product Designer with 7+ years delivering brand-to-URL systems, product design, identities, and web engineering for startups and agencies across Pakistan, Qatar, UAE, and Australia.
End-to-end design ownership: user research, wireframing, prototyping, design systems, and Figma handoff. Bridges design and development with working knowledge of HTML, CSS, Tailwind, and Next.js. Open to Senior Designer, Creative Lead, and remote product design roles.
Four roles across Pakalign Studio, Vieapps, Cross Code, and K-Tale / Uncle Fixer. Each one shipped in production, SaaS, mobile, brand, and motion.
Lead end-to-end UI/UX across 10+ digital products, SaaS platforms, mobile apps, and brand systems for AI-first companies.
Managed a 3-person design team delivering mobile app UI/UX across Android and iOS platforms.
Designed intuitive interfaces for 6+ mobile platforms (iOS and Android), onboarding flows, dashboards, and transactional screens.
Foundation years across mobile games, marketing motion, and client interface design.
Four years of constraints, proofs, and irreducible problems.
The discipline transfers.
Four-year physics degree that shaped how I think about constraints, systems, and variables, the same mental model I apply to product design, information architecture, and design systems today.
Five categories. 30 named capabilities. Levels are honest,
years are accurate.
Research through handoff, the same sequence I run on ERP platforms, rental apps, brand systems, and marketing sites. Measured at every step.
User interviews, usability testing, journey mapping. 200+ interviews on Petrozen ERP alone.
7+ years across Pakistan, Qatar, UAE, and Australia. Physics-trained. Design-led. Dev-capable when the project needs a URL.
Download CV PDF↓Five engagements with measured outcomes.
Research through handoff, numbers included.
Purpose-built ERP for LPG trading covering Sales, Purchases, Inventory, Accounts, Tax, and Audit. Led 200+ user interviews, 3 usability testing rounds, role-based dashboards for Admin/Manager/Employee personas, full Figma handoff.
Full web and mobile redesign. Simplified the 6-step booking to 3 steps. Integrated real-time availability, AI recommendations, mobile-first UX. 94% task success rate across 200+ usability test participants.
Complete brand identity for AI automation studio: scalable logo system, warm tech-forward palette, typography hierarchy, precise design rules for digital and print applications.
2-minute 40-second brand launch video with kinetic typography. Coordinated a 4-person team (illustrator, writer, music artist). On-schedule delivery for company launch.
Full marketing website designed and shipped in 48 hours using Cursor AI-assisted development. Next.js, Tailwind CSS, responsive layout, clear conversion paths.
English for professional work. Urdu native.
Clients across Pakistan, Qatar, UAE, and Australia.
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Download CV↓This page is print-optimized. Press ⌘ + P or click below. A4 / Letter, black & white, no headers or footers.
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Brand & product design, brand to URL.
Your next project starts with a 15-minute call.
Available for 2 new projects this quarter.